This week’s 1959 vintage fabric takes us back to a time when the business world was a male-dominated field and the decision makers had a provocative sense of creativity. During the 1950s era, it wasn’t uncommon to see pin up styles such as this that objectified women and humored men.
This material was produced by the renowned M. Lowenstein & Sons in New York City, which isn’t shocking because bigger, bustling cities such as NYC or Los Angeles were more likely to push the boundaries in the design world.
Our archivist studied the design and concluded that it was most likely used as men’s loungewear for a comical bachelor. In person, it’s easier to see that there are actually small white bubble motifs printed onto the fabric using a roller machine. Today, we could see this design being printed on men’s fun, wacky dress socks or even boxers!